62% of marketers will be using Search Optimisation technologies by the end of 2011

It is estimated that 60% of the UK population use the internet every day. So it comes as no surprise organisations large and small are trying to improve their online presence in the hope of boosting brand awareness and improving profits.

The most common way to do this is through Search Optimisation - moving your website to a high ranking position in search engine for keywords you’d like to be found for.

A study carried Econsultancy shows that 62% of marketers plan on using SEO technologies by the end of 2011 and 78% of respondents describe SEO metrics as being more important influencers of strategy than they were a year ago.

Furthermore, more than one-quarter of the small businesses polled by Network Solutions said they currently had a search engine optimisation plan in place, which is up from the 19 percent that used this strategy in 2010. Additionally, more companies intend to develop B2B SEO plans over the next two years, with 36 percent planning to have an SEO strategy in that time frame.

As the importance of SEO grows, so do the opportunities for SEO Consultants, Contractors and Freelancers. However, due to economic conditions and a reluctance for companies to hire full time employees, the growth is in the contractor and freelancer market.

SJD Accountancy the UK’s largest accountants to contractors and freelancers reported an increase of over 70% in demand for contracting last year. In response to this demand SJD Accountancy has released a guide on how to get into lucrative industry, where to start, what are employers looking for, how do I find a Contract and typical rates of pay. Plus a few extra hints and tips for success.

For more information please visit:

http://www.sjdaccountancyblog.com/

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About SJD Accountancy

SJD Accountancy is the UK's largest specialist provider of fixed fee, limited company accountancy services to contractors, freelancers and

Small Businesses. It is the only national specialist firm of accountants with offices in all major cities, and is the chosen accountancy firm for more than 10,000 clients.
SJD Accountancy has been acting for contractors and small businesses since 1992 and is the most recommended accountancy firm on the

Internet. It has more qualified staff than any other specialist firm, with qualifications covering the major Tax and Accountancy bodies, including ATII, ATT, ACCA, CA, ACA, FCCA, ACMA.

SJD Accountancy offers a complete package including completion of accounts, payroll bureau, dividends, corporation tax computations, personal taxation and all company returns.

On top of all that, SJD Accountancy has also won every relevant industry award possible, including:
• ‘Small Firm of the Year’ - Winner Accountancy Age 2007 & 2004
• 'Best Accountant for Contractors' - Contractor UK 2010, 2009, 2008, 2007 & 2006
• ‘Best use of Internet’- Finalist Accountancy Age Awards 2008
• 'Santander Small to Medium Business of the Year' - Finalist National Business Awards 2010
• ‘Excellence in Customer Services’ - Finalists National Customer Service Awards 2009
• ‘Business of the Year’ - Finalists National Chamber of Commerce Awards 2008
• 'Extraordinary Three Star Status' - Sunday Times Best Companies Accreditation 2009 - 2007
• ‘Sunday Times Best Small Companies to Work For’ - Award 2009 - 2007

And most importantly, in a recent survey 98% of their clients rated SJD Accountancy as 'better than other accountants' - and they are working hard to convince the other 2%!
Further information

Contact: Michelle Turbutt
Tel: 0500 152500/01442 275789
Email: michelle.turbutt@sjdaccountancy.com